“People don't buy what you do… they buy “Why” you do it!” – Simon Sinek

People want to work with those who have similar values, approaches and styles. People they resonate with. Beyond that, as entrepreneurs and business professionals, if you don't know why you are working so hard, life can become an endless series of ‘have-to's and ‘should's'. Inspired leaders are both motivated by, and inspire with, their WHY!

It can be hard to stand out in a crowded marketplace—and to attract your ideal clients… This powerful conversation will give you insights on how to authentically, and effectively, do both! Today Janette and I chat about:

  • Why is your why so important?
  • What's the difference between our Why, our Purpose and our Mission?
  • How and why has business shifted that makes this so important now?
  • Lots of people see their ‘Why' as a job description? Is our ‘why' what we do?

For our listeners, Janette has graciously offered the gift of her micro-training on how to craft a compelling ‘origin story'. To tell people why you do what you do. Your Genesis Story – How to Differentiate Yourself In the Hearts and Minds of Your Prospects comes with a video, templates and a valuable personal consultation with Jannette.

                                                                ABOUT OUR GUEST

With almost 4 decades of launching, leading and mentoring over 250 businesses, Jannette knows what works for entrepreneurs and what doesn't! She's helped clients grow their revenues by 68 – 320% and more… while also growing their impact and contribution.

Add in 35+ years of personal development facilitation and coaching expertise and you have someone who knows how to get the 4 inches between your ears working so that your business can work!

She is called “The Why Whisperer” because is gifted at helping you hone in on ‘why you do what you do' so that you can differentiate yourself and create more clarity, confidence and satisfaction. Jannette teaches women how to claim their value, voice, and visibility so they can “Be the Difference That ONLY You Can Be!

Jannette's Gift Offer:

GIFT: Use the code “Friend” to get this micro-training for free


You will also find Jannette as our Featured Gift on our Success Support Directory page, if you are not a member yet below we invite you to join.

Special Invite from:

Join Our "Build Your Business From Your Soul" Community

I invite you to join our free Build Your Business from Your Soul Community. In this community not only will you be supported with informational podcasts with Successful Spiritual Entrepreneurs but also with a private Facebook group where we will be sharing Mentor Moments, sharing Action Items to take for you personally and for your business, and most importantly the Success Directory with access to amazing free tools you can put into action in your business right now. These gifts are from our podcast entrepreneurs to help you breakthrough into your own success and reaching your goals.


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